Ucarmagazine

Since its launch, the elegant, distinctive and dynamic 407 Saloon and SW have become a benchmark in their segment due to their high levels of road holding. They also introduced a touch of style into a segment based around traditional yet conventional saloon and estates, designed with just volume and practicality in mind. Peugeot based the design of the 407 around a number of core motoring values identified from its customers: appearance and technology, driving enjoyment in both the Saloon and SW models, with the SW particularly ideal, due to its versatile for leisure pursuits, for both families and individuals or for business activities.

The 407 distinctive ‘stylish vehicle’
One of the main attractions of the 407 Saloon and SW is their feline appearance. The forward positioned and inclined front windscreen, bold rear design, large wheels, the 407 has all the personality that underlines the new design signature of Peugeot cars and has become an inspiration for the design of the front of all new models.

Characterised by an ever more distinctive design at the front, with an air intake that fits perfectly both in terms of technical performance and its bold design, it provides the 407 with its overall dynamic image.

Its dynamic characteristics including exceptional road holding, is the result of a number of technical solutions and Peugeot’s expert fine tuning of the suspension, benefiting both ride and handling.

In 2008 The new 407
Since its launch, the 407 has enjoyed a strong position within its segment due to its distinctive appearance that sets it apart from the other vehicles in the segment and is still contemporary with the 207 and 308 models.

It continues to excel in terms of road holding and offers a combination of active safety, driving enjoyment and comfort of the highest level.

In anticipation of the changing expectations of its customers, Peugeot will strengthen the appeal of the 407 even further this summer.

The New 407 enhances the core aspects that are the key sources of enjoyment experienced by its users.

Subtle visual improvements updating a design that is just as dynamic and bold as before but now offers more in terms of elegance, robustness and high quality, both externally and internally.

New enhanced comfort equipment increases the appeal of the different versions by offering even greater wellbeing to its occupants, in particular onboard temperature control and new telematics systems.

New equipment like front parking assistance enhances the car’s world-wide reputation for ease of driving and dynamic performance.

It is available with a choice of four- and six-cylinder engines featuring cutting edge technology, particularly on the HDi Diesel versions, the most popular engine option in the 407.

These include an updated 2.0-litre HDi engine with a 6-speed manual gearbox which develops a power of 103 kW (140 bhp), an increase of 3 kW. It also benefits from a fuel consumption of 5.6 litres/100km and CO2 emissions reduced to 150 g/km. This engine, which complies with future Euro 5 emission standards, has been approved in accordance with this regulation.

This new specification testifies Peugeot’s ongoing commitment to achieve the best possible environmental performance on the new 407.

For example, after the standard fitment of an additive-enhanced diesel particulate filter system (FAP) on all HDi Diesel powered 407s and following the introduction of the 1.6-litre HDi FAP engine (110 bhp), particularly well suited as a fleet vehicle thanks to its low fuel consumption and CO2 emissions (only 140 g/km for the Saloon and SW), a new 2.0-litre Bioflex engine operating on E85 fuel will be available for destinations where road tax incentives favours biofuels, with their environmental benefits.

To summarise, Peugeot has seized a great opportunity during the summer of 2008, to strengthen the appeal among motoring enthusiasts with the attractive new 407 in both Saloon and SW versions.

Peugeot 407 Coupe Bellagio On Sale Now
2008 Peugeot 4007 SE Irmscher Sport Pack

A new Sport Pack option is being introduced on the popular 4007 SUV to enhance the ‘entry model’ SE for customers wanting an enhanced presence on the roads.

The 4007 SE Irmscher Sport Pack includes Aero Star Design 19” alloy wheels on Pirelli 235/45 x R19 tires, a body-colored rear roof spoiler, front lower spoiler and twin tailpipe finishers - all available for £600. Purchased individually they would total £2,950. The Sport Park items are available on 4007 SE models in four metallic colors; Pearl Black, Arctic Silver, Pilbara Grey and Istria Blue.

Irmscher have worked with Peugeot successfully with styling projects on the 207 GTi THP 175, 107 Sport XS and 407 Sport XS.

For customers who already have the Peugeot 4007, or wish to enhance their new car’s personality, Peugeot’s approved accessories offer a range of items:

-Chrome side bars £379
-Chrome mirror covers £79
-Chrome door handle covers £89
-SP sports front grille £199

These and other accessories can be viewed online at www.peugeot.co.uk

Peugeot’s new 308 SW builds on the strengths of its predecessor the 307 SW and develops them even further. For example, the panoramic glass roof is now 27% larger, the modularity is easier to operate and improved and there is now a new six-speed manual gearbox.

It will be available in four trim levels S, SR, Sport and SE and will replace the 307 SW and 307 Estate range of vehicles, when it is launched in June 2008. The S and SR versions will differ from the Sport and SE versions by the fitment of a steel roof panel and a folding split rear bench seat, instead of individual removable seats and a Cielo panoramic glass roof as found on the Sport and SE versions.

At launch the 308 SW will be available with eight engine options, five petrol engines and three HDi diesel engines.

Petrol engines

1.4 litre VTi 95 bhp 5-speed manual gearbox
1.6 litre VTi 120 bhp 5-speed manual gearbox & 4-speed automatic
1.6 litre THP 140 bhp 4-speed automatic gearbox
1.6 litre THP 150 bhp 6-speed manual gearbox
1.6 litre THP 175 bhp 6-speed manual gearbox

HDi Diesel engines
1.6 litre HDi 90 bhp 5-speed manual gearbox
1.6 litre HDi 110 bhp 6-speed manual gearbox
2.0 litre HDi 136 bhp 6-speed manual gearbox & 6-speed automatic

All engines meet the current Euro 4 emission standards and both the HDi 110 and HDi 136 diesel engines are fitted with a diesel particulate filter system (FAP).

Sharing the same wheelbase as the 307 SW, but with an increased length of 72 mm and width of 117 mm with the mirrors folded, the 308 SW provides more interior and luggage space than the outgoing model. To improve the 308 SW’s dynamic performance the width of both the front and rear tracks have been increased as well as the rigidity of the body.

Standard equipment on all models includes: power steering, driver airbag, passenger airbag, side airbags, curtain airbags, remote control central locking with deadlocks, electric front windows, steering column adjustable for reach and rake, radio / single CD player, passenger / driver seat height adjustment, ABS with EBFD and EBA, trip computer, front fog-lights, body coloured door mirrors and door handles, air-conditioning…

The S and SR models both have a steel roof panel instead of a Cielo panoramic glass roof, a split rear folding bench seat, a 20 litre under floor storage area in the rear load area and a “classic” front grille design.

The SR version adds: 16” alloy wheels, Bluetooth hands free kit, storage pack (rear seat centre armrest with storage) and SMARTNav, to the standard specification of the S version.

The Sport version adds to the specification of the S version: three second row individual and removable seats, a Cielo panoramic glass roof, 17” alloy wheels, ‘Sports’ front grille, radio / CD with diversity + MP3 compatibility, opening rear tailgate glass, steering column airbag, front centre armrest, leather steering wheel, electric rear windows, ESP and cruise control.

The SE version then adds, compared to the Sport version: 16” alloy wheels, dual zone air-conditioning, two third row individual and removable seats, Visibility Pack (automatic headlamps and wipers), electro-chrome rear view mirror, electric folding door mirrors, Comfort Pack (front seat lumbar support and armrest), Ambiance Pack (fragrance diffuser, ambient lighting), dark tinted rear windows and tyre pressure sensors.

As with the 308 hatchback, the 308 SW also benefits from the fitment of Michelin Energy Saver Tyres. These tyres reduce the rolling resistance of the vehicle by 20% and will be fitted to the 1.6 litre HDi 90 and HDi 110 versions with both 15” and 16” wheels.

This technology also improves the vehicle’s overall environmental efficiency. It allows a reduction of 5 g/km of CO2* which corresponds to a reduction of around one tonne of CO2 during the life of the vehicle.